Website, digital video, TVC

Camaro ZL1 Launch

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We had created content for Camaro ZL1 that was unlike anything else on the Chevrolet site. So we created a micro-site that carried through the look, feel and tone that we had already established for the vehicle.  Because of the nature of th
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Digital video

These pioneering videos were the first automotive brand documentaries to feature interviews with engineers, actual testing ground footage, and more.

After these were launched there was a wave of similar videos from other car companies.

 
 

TVC/pre-roll

When we filming the intention was to do long-form documentary videos only to live online. But the footage was too cool, and we made it into TVC and pre-roll videos.